As if to echo my yesterday’s post on real estate prices and budget planning and my post on Nov.26 on purse renting Purse for Rent and the 30 mil Demand, I found this article, published by Bloomberg today, where renting finer things and other aspects of life are discussed.
Here are a few excerpts and the link to the article:
“Luxury-goods purchases dropped 21 percent to $12,142 for each affluent consumer in the third quarter, the steepest decline in almost three years, according to Unity Marketing, a research firm in Stevens, Pennsylvania. The decline reflected the dent to consumer confidence from the housing slump and higher oil prices.”
“Renting the finer things in life, providers of such services say, is a way to savor luxury hassle-free, enjoy variety, try something out, or taste pleasures that otherwise might be beyond one’s means. What’s different now is that more consumers can gain access to more luxuries by committing less time and money.”
This trend is dabbed “Luxury-Access Revolution”
I won’t be surprised, if this trend spills down to less luxurious, but costly things (renting better, newer car, when going on a long trip is aready here, tuxedo, bridal dresses renting, too), so the masses get the privilege to enjoy more things, too. Besides, meaning of luxury is varies by many factors and what’s mundane for one, is a luxury to another.
Analyzing the above, I’d summarize it as following: “Watch the trend and make the adjustments or business decisions”.
Here is the article: Rent a Lamborghini or… Hermes Purse
